Here at NetWaiter, we know just how important loyalty is for building a successful restaurant. In fact, a study done by Harvard University discovered if you can increase your regular customers by 5% and you could increase bottom-line profits by 25% to 125%. That sounds pretty great, doesn’t it?
The good news is: implementing an automated customer loyalty program can be a major help to building a loyal customer base at your restaurant.
Why Customer Loyalty is Important
Restaurants should motivate all customers to become loyal regulars. That repeat business is what makes restaurants successful.
One of the great things about online ordering is it actually helps to increase that sense of loyalty. In fact, PMQ Pizza Magazine reported that 95% of individuals who ordered online will return to a restaurant, whether online again or in-person. Online ordering provides customers convenience and accuracy. When your customers are satisfied with the service they receive (and their meal), they’re going to keep coming back for more.
Maintaining loyalty with customers is especially critical during difficult economic times. Instead of worrying how you’ll get by each month, you’ll be able to count on those regular customers to support your restaurant. You just have to make sure you’re providing top-notch service every time and building a high level of trust with your customers. Having an automated loyalty program is another way to encourage frequent trips to your establishment.
The Benefits of an Automated Loyalty Program
If you don’t currently have a loyalty program set up for your restaurant, you may be wondering what makes it so beneficial. Well, it actually increases the value of your restaurant when you offer a loyalty program to customers. How? It provides an incentive that keeps customers coming back again and again. It also creates more value for customers, which is especially critical when the economy isn’t the best.
Implementing a simple and straightforward loyalty program will immediately resonate with customers. This gives them something to look forward to and a reason to choose your restaurant over another. Each order should bring them one step closer to reaching their reward and larger orders should accelerate the process!
Automated loyalty programs help cultivate happy customers. Those happy customers will spread the word about your business (free marketing!) and they’ll continue to dine with you.
How NetWaiter Is Helping
Because we know just how important loyalty is, we’ve decided to sponsor loyalty programs for restaurants using NetWaiter.
As your sponsor, NetWaiter will reimburse your restaurant all redeemed loyalty rewards during the first 90 days of your loyalty program.
It’s easy and automated because it works in sync with your online ordering platform. Customers are able to see their loyalty balance increase as they’re placing an order. When they reach the minimum redeemable amount, they are able to redeem their loyalty rewards on their next order. NetWaiter then credits your restaurant the total redeemed amount after 90 days.
It doesn’t get much easier than that – contact NetWaiter today to get started!