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Online Ordering to the Rescue

Online ordering is one of the best tools restaurants can use to position themselves against larger chains that dominate the market.  Indeed, there might not be a better time to be an independent or small chain than right now, especially if you offer online ordering....

You want customers to be online, and so do they.

Your restaurant should want as many customers as possible to order online.  Here are 5 simple reasons why: •    You capture valuable information.  You can see ordering frequency and ordering habits.  You also get customer contact information such as email addresses...

What Mobile Device Love Means to Your Restaurant

A recent study shows the branding advantage of a mobile site, especially for a restaurant. Consider these facts: Consumers attach to a brand faster using mobile devices than anything else, because they hold the device in their hands, as opposed looking at a computer...

Reminding Customers of Their Last Order Has Its Benefits

It’s accepted industry wisdom that a good contributor to building business at a restaurant is new-product introductions.  Those new dishes bring back customers, goes the logic. If this is true, why does NetWaiter remind online customers what they last ordered when...

What’s Important for Your Mobile Site?

The statistics are stunning: 95% of smartphone users conduct restaurant searches, and 64% of those searches convert to purchases within one hour.  Knowing this, it’s important to understand that mobile websites come with their own specific set of challenges.  Here’s...