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What’s Important for Takeout?

For the past several years, much of the industry’s focus has been on food delivery and bringing the meal to the customer.   A new study, however, has found that an increasing number of people are looking for ways to place an online order in advance and have their...

Rise Against the Supermarkets

Astute restaurant owners know other restaurants are not their only competition.  There are many other businesses attracting ‘would-be takeout customers’ from restaurants.  Among them are local supermarkets and convenience stores. People spend a lot of money on dining...

Cash in on Mobile Ordering

Mobile ordering at restaurants continues to grow at a rapid pace. Providing customers easy mobile access to your restaurant, with a customized and up-to-date menu, complete with item details, pictures, and descriptions is a great way to attract customers on-the-go....

Increase restaurant profits with emotional marketing

Emotions are the precursor of action. Have you ever wondered why you can get so happy or sad or frustrated and upset as the result of someone else’s behavior?  Do you recall a time when you felt too stressed to make a decision? Your emotions are a powerful tool when...