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Restaurant Marketing: Branding (Part 1)

“Whether you’re opening your very first location or considering a rebranding effort, strong restaurant branding is more crucial to your bottom line than ever.” Poorly executed branding efforts can wreak havoc on your business. Whether it be customer loyalty or your...

How to Adapt your Restaurant to Be More Sustainable

Long ago, it used to be that putting an advertisement in your local paper or magazine was enough to spread the word about your brand. It evolved, and spending $10 here or there on a targeted Facebook ad became a quick way to push a BOGO deal to local customers. With...